I had the recent honor of being the closing keynote speaker at the Lexus Western Area Dealer Meeting, and it was one of my best audiences ever! They were sharp, asked great questions, and most importantly — laughed at all my jokes. Well, most of my jokes 🙂 They seemed to …more
I had a ton of fun in on February 8th at the CTI (Commercial Theatre Institute) Marketing Conference. It was the first time I’d done a keynote on a stage with a full set … when I turned in one direction I was in a library, and when I turned …more
Here’s an oldie but a goodie — how Outlook Search Folders work. This is an absolutely mind-blowing time-saving tool, without which I don’t know how I’d ever process the hundreds of e-mails I get every day. It enables me to focus on the most important e-mails, and to get …more
I love cars. I love collecting them, restoring them, writing about them and – of course – driving them. So when J.D. Power asked me to present at their annual Automotive Marketing Roundtable, well, it was one of the easiest decisions I’ve made in a long time. As part of …more
Digital transformation touches almost every facet of our lives, including the way we communicate and sell our products and services. According to IDC, it takes 17 stakeholders to make a B2B buying decision. Not two, not a dozen. Seventeen. That’s a huge change from just a few years ago …more
Thank you Uberflip for the opportunity to talk about digital transformation at the 2017 Content Experience. The event provided me with the opportunity to engage with some of today’s most brilliant marketing minds — it was an awesome couple of days! #conex17 It also gave me a chance to visit …more
I’m super excited — today’s our Virtual Business Forward event! It’s an event designed to help you find new ways to think about Data, AI, and business processes with Dynamics 365. I have an awesome panel discussion with Paul Herman, VP of Product and Solutions Enablement for Sprinklr and Rishi Dave, …more
People are talking about you. Right now. They’re saying good things, and not so good things. They’re making comments and asking questions. They may even be giving answers and advice on your behalf. But they’re most definitely talking about you. They’re posting comments on Facebook, Twitter, LinkedIn, and Tumblr. They’re …more
Really looking forward to speaking today at the Uberflip “The Content Experience” Conference in Toronto at the amazing Glenn Gould Studio in the CBC building: Link And for those of you who like to be extra prepared, I’ll be referring the Mary Meeker’s Internet Trends 2017 presentation from the Kleiner …more
Happy customers are profitable customers, which will come as a surprise to exactly no one. So, how do we make customers happy? Two thousand years ago it was probably comped drinks at the gladiator semifinals, or bonus trireme miles on your Bank of Caeser bronze card. And while that may …more
I had a fun breakfast today with Bob Carrigan, CEO of Dun & Bradstreet and closet ad geek! I can honestly say …more
You’re busy. I know this, and I feel your pain. But unlike the so-called “friends” in your life who offer nothing but …more
Time to fire up the flux capacitor for another trip to the future. Or the past. Or maybe both, if you’re lucky …more
For decades, science has teased us with the prospect of the flying car. As I sit in barely-crawling Seattle traffic (in a …more
This ad from Visa Thailand is a fantastic piece of long content which celebrates the universality of the human experience, and is …more
There’s nothing like a good dinner with a dozen of your favorite media people to foster a stimulating discussion about digital transformation, …more
Seeing the word “odd” in a headline after an interview is generally a cause for alarm. But in this case, it’s a …more
If data is the lifeblood of an organization, then reporting is the arterial plaque that builds up from eating too much bacon. …more
Guess what? I’ve got a fever… and the only prescription, is more MarTech. So that’s what you’re going to get. We’re going …more
Take a moment to conjure up a mental list of mix-and-match pairs: Two unrelated items that nonetheless end up being inexorably linked …more
Question: What walks down stairs, alone or in pairs, and makes a slinkety sound? If you answered, “self-aware robot tube socks,” you …more
In my speech yesterday at the Sprinklr Digital Transformation Summit in the Wild Horse Saloon I showed a YouTube video (thank you @BoingBoing and …more
I’m really looking forward to today’s talk at the Sprinklr Digital Transformation Summit — my keynote is TODAY at 9:30am at the …more
I’m often surprised by the number of marketers who lack a solid appreciation of the history of advertising and marketing. In many …more
I recently had an article published in Alphr (pretty much The Economist for Millennials, if that’s a thing) where I talked about …more
Today’s the day! I’ll be speaking at 4:15pm today in AdWeek Europe in a speech titled “Marketing to the Future: A CMO’s …more
The Millennium Tower is sinking. Literally sinking in the soft, San Francisco subsoil. As of a few months ago it had sunk …more
There’s a strange and wonderful room in the Salvador Dali Museum in Figueres, Catalonia, Spain (actually, they’re all strange, but this one …more
Moderation is a virtue, so I’m told. But if you’re the type of person who devours an entire sleeve of Thin Mints …more
Here’s a quick interview on NPR with Paul Oyer, a Stanford economist and the author of “Everything I Ever Needed To Know …more
