Copernican Shift
For years, “digital transformation” has been on the priority list of every major company. And every year, little progress has been made. In fact, in 2019 Gartner found that only 23% of companies were even half way to their digital transformation goals. That was then, this is now. The challenges …more
There’s no business like show business, like no business I know.Irving Berlin There may be no business like show business but, sadly, …more
In the final installment of my journey down toy-memory lane, I’m going to talk about my most favorite toy of all time: …more
I’m too often surprised by the number of marketers who neglect to further their training once they land a job. Other professionals …more
In the late 1980s, video games consisted of one of three options: 300-pound arcade consoles; bulky home systems that connected to a …more
Any kid growing up in the 60s and 70s idolized motorcycle daredevil Evel Knievel. From his first televised jump in 1967, to …more
“The form has to follow the function. I can’t think of it any other way.” Dieter Rams – If you love Apple …more
A little smaller but just as passionate as ever That’s the first line on a recent email from Free to Be Kids, …more
Dining out is about more than the food. It’s the experience. That’s why the best restaurants in the world are known for …more
Every social media brand owner has heard the terms social monitoring and social listening. At first glance you may think it’s two …more
Who doesn’t want to be modern? After all, we’re driving Teslas, not Tuckers. We’re eating avocado toast, not Jello and tuna salads. …more
If you’re working remotely you understand that everything about your work day has changed. Sure, there are the obvious differences: online meetings, …more
For all you space nerds out there (yes, I’m looking at me), July 20th is etched in your brain. For those of …more
There’s never been a better time to be a marketer. We’re literally going through a renaissance (definition: revival in the world of …more
“Digital-led experiences will continue to grow in popularity once the coronavirus is quelled, and companies that act quickly…to help consumers navigate the …more
Customer experience is the new brand, and in a world where everything is moving online, customer experience has become strategically critical for …more
Want to learn more about the power of social media? Join me and panelists from LinkedIn and TikTok as we debate the …more
Our communication and engagement preferences have rapidly changed over the past decade. The growth of WhatsApp, Twitter, Facebook, LinkedIn, and other social …more
“It’s such a groovy place to talk and maybe watch a show, down at the drive-in” The Beach Boys, 1964 Any boomer …more
It’s difficult to believe, but in the recent past consumers relied, to an inordinate degree, on brand advertising for advice prior to …more
When I moved to Seattle in 2006 to work at Microsoft Research, I was a stranger in a strange land. I knew …more
If you’re the rare marketing professional, watching your IT budget grow, struggling to find ways to spend it all, congratulations. You can …more
When I was leading the PR agency team for the ASPCA following Hurricane Katrina, we had a communications challenge. Most Americans saw …more
At the risk of stating the obvious, we’re in the midst of a significant crisis. It’s not the first crisis the world …more
Maybe you never realized it existed in the first place, but I’m happy to report that the NASA worm logo is back …more
Before joining Sprinklr as CXMO, I was a customer. And eight years ago, as US CMO at Microsoft when I was reviewing …more
I’ve never made a secret of the fact that I’m a huge Mary Meeker fanboy. You should be too. Her insight and …more
Bill Gates once said that “we always overestimate the change that will occur in the next two years and underestimate the change …more
I’ve written about customer care before. It’s a subject I’m quite passionate about — so passionate that I’ve worked with Dave Konrath …more
The New Choluteca Bridge in Honduras was built to last. Completed in 1998, the designers of the bridge wanted to make sure …more