Marketing, Page 8

My Dad lives on something I like to affectionately call the “E-mail Web”, which is an online universe populated by older folks who essentially “chain e-mail” each other. It’s an interesting blend of old and new – still essentially “mail”, but delivered to a screen. There’s an interesting and amazing …more

Original Article Published on October 13, 2013, by Tim Moran, Editor In Chief, CMO.com: Link “How do we market to people who have Internet devices in their clothes, even in their bodies?” So asked Grad Conn, U.S. M&O CMO Lead at Microsoft, in the final keynote to last week’s Internet Marketing Association …more

Original Article Published: December 10, 2007 on StoneTemple.com: Link  As senior director, product marketing, Grad Conn is responsible for both the enterprise and consumer sides of the Health Solutions Group (HSG) at Microsoft Corp., including market mapping and segmentation, brand and communication strategy, and all marketing communication and sales enablement …more

I just read a cool story about Marshawn Lynch’s Mom, who used Skittles “power pellets” as a treat to motivate her shy son and get him pumped up for his games when he was playing Pop Warner football. I did the same thing with my oldest daughter, but it was …more

Shaun White, arguably the greatest snowboarder in the history of the sport, is on his way to the Winter Olympics in Sochi. The two-time reigning Olympic halfpipe champion, has been preparing for the Sochi Olympics on a private halfpipe built for him by GoPro, in Perisher, Australia. “I need a …more