Today’s update from Fiji was co-written by Sofia and Owen: Bright and early at 7am, we were awoken by the wonderful Lindsay Graff and Austin Seay, who were wearing matching amazing shark shirts. While some of us called home, others ate breakfast out on the porch in the sun. Next, …more
Today’s update from Fiji was co-written by Emmet and Paige: Winter is coming. We started the day off with a small sleep-in of 7:30am. Everyone grabbed their sulus, cameras, and water bottle in preparation for our community service in the village of Galoa (pronounced “Naloa”). First, we stopped by the …more
An important concept in Marketing Automation is the need to differentiate between “Marketing-driven Leads” and “Sales-driven Leads”. For Marketing-driven Leads, once they are qualified (MQLs — “Marketing Qualified Leads”) they must be “accepted” by Sales (SALs — “Sales Accepted Leads”) and from thereon Sales will qualify the lead and convert …more
Today’s update from Fiji was co-written by Maddie and Devin: To start off a new week, we woke up early for breakfast at 7:00 to begin our morning with another shark dive! After taking a break yesterday with a soft coral dive in the crystal clear waters of Fjij, we were …more
According to CNN, a White House official told CNN on Sunday that President Barack Obama will nominate Bob Mcdonald — West Point graduate and former CEO of Procter & Gamble (and my old boss!!!) — to head the Department of Veterans Affairs . Wow, what an awesome appointment. Still to be …more
In the Sunday, April 20 edition of The Seattle Times they had a cool article called “Resume Terms”: CareerBuilder recently surveyed hiring managers about resume words that grabbed their attention. Here are the most – and least – effective terms and phrases. USE THESE Improved Ideas Created Increased/decreased Volunteered Achieved …more
Today’s update from Fiji was co-written by Alena and Lily: Today was full of exciting twists and turns! We were expecting to dive in the afternoon, but after a few unexpected schedule changes, we quickly ate breakfast and hurried out the door to some morning dives. We ended up at …more
I had the good fortune to spend a day in Disneyland last Saturday, as a precursor to putting Trinity on a plane to Fiji (see updates in other posts below). We crushed the Park — arriving around 11am, straight from LAX, and staying until 11pm — after the fireworks. We …more
Today’s update from Fiji: Today, we got up to an early start and after a nutritious breakfast of cereal and toast, we’re ready for another exciting day of shark dives! We dove down onto the reef and were greeted by 35 more bull sharks, eagerly waiting to be fed. Once …more
It’s not very often that we get to watch the birth of a new category, so when it happens it’s worth mentioning. It’s always interesting to watch a new term enter the language, like “SUV”, which emerged in the late ’80s from an acronym (Sport Utility Vehicle) to common usage. The …more
Today’s update from Fiji was co-written by Trinity: Today was a big day; it was our first shark dive!! After an early …more
Today’s update from Fiji: What a day we had today. Let me tell you. We woke up to the beautiful sounds of …more
Today’s update from Fiji: Everyone woke up early this morning to the warm sunrise. After we enjoyed our Honey Nut Cheerios for …more
So, my youngest daughter Trinity Conn has landed in Fiji for a Shark Studies program with Broadreach Global Summer Educational Programs. This …more
A friend of mine sent me this awesome gif the other day. Oh yes, just look at it. Yes, just look at …more
When I started my marketing career at Procter & Gamble, the 1-page memo discipline was in full force. Every communication (from a …more
I had amazing maternal grandparents — affectionately named Babi & Dziadzi. They arrived in Canada from Poland in 1922, and worked as …more
My home printer is the utterly delightful Epson WorkForce 845 — one of the best multi-purpose printers i have ever owned. It’s …more
“Any fool can write a bad advertisement, but it takes a genius to keep his hands off a good one.” – David …more
It’s P&G week on Copernican Shift! My last boss at P&G was Bob Mcdonald — he eventually became Chairman, President, and CEO of P&G Worldwide, …more
One of the greatest gifts that management can give to a team is the gift of consistency — the team needs to …more
From an early age my parents wanted to teach me how to be helpful to others. Here I am, age 10 months, …more
The robot felt … the robot felt … the robot felt … wet. Yes, “wet” … or maybe “moist” was a better …more
A number of people have asked me, “Do you know that there’s a statue of Copernicus is Warsaw?” Why, yes i do! …more
My friend Cory Doctorow is an award-winning, critically-acclaimed, bestselling, literary SF author. He’s one of my great inspirations in life — I …more
For the first time since e-mail invented, we need to start assuming a mobile audience for our e-mails instead of a desktop …more
There are so many types of awesome in this photo from 1984 I don’t know where to start. Is it the casual …more
I had a great time last night at the Health Innovator’s Collaborative event at the University of Washington’s Department of Bioengineering. Titled …more
In this episode I talk about the tremendous customer-centric Copernican Shift that the Ford Motor Company made in order to successfully design …more
Inline below is a quick primer on Marketing Automation. This post reviews: What is Marketing Automation Benefits of Marketing Automation How Marketing …more
