I had the recent honor of being the closing keynote speaker at the Lexus Western Area Dealer Meeting, and it was one of my best audiences ever! They were sharp, asked great questions, and most importantly — laughed at all my jokes. Well, most of my jokes 🙂 They seemed to …more
Digital transformation touches almost every facet of our lives, including the way we communicate and sell our products and services. According to IDC, it takes 17 stakeholders to make a B2B buying decision. Not two, not a dozen. Seventeen. That’s a huge change from just a few years ago …more
Thank you Uberflip for the opportunity to talk about digital transformation at the 2017 Content Experience. The event provided me with the opportunity to engage with some of today’s most brilliant marketing minds — it was an awesome couple of days! #conex17 It also gave me a chance to visit …more
In the Sunday, April 20 edition of The Seattle Times they had a cool article called “Resume Terms”: CareerBuilder recently surveyed hiring managers about resume words that grabbed their attention. Here are the most – and least – effective terms and phrases. USE THESE Improved Ideas Created Increased/decreased Volunteered Achieved …more
