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100 Days of Leo Burnett, the Midwestern Master of Mascots DAY 83

Here’s today’s Leo: “I regard a great ad as the most beautiful thing in the world.” — Leo Burnett Beautiful because it sells. Beautiful because a whole story is told in a few moments. Beautiful because each of those moments are slaved over by a team of professionals. Beautiful like …more

Super Social Bowl – Who will win 2014?

The Super Bowl has turned into a Super Social event as well, and last year’s black-out incident made stars out of the Oreo social team, who were generally credited with “winning the Super Bowl”: Link More recently, Arby’s “won the Grammys” with this tweet: A great story on what Arby’s …more

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