An Essential Guide to the New Marketing Renaissance

Marketing Renaissance

There’s never been a better time to be a marketer. We’re literally going through a renaissance (definition: revival in the world of art and learning) as new marketing opportunities are opening up, left, right and center.

And the best part for marketers? You’re here today, working in this defining moment. Twenty years from now you’ll annoyingly regale people with your stories of the birth of the Mass 1:1 marketing era, when social media marketing came into its own.

I recently had the chance to talk about this renaissance with Ian Faison on the Marketing Trends podcast. Learn why authentic conversations are the future of marketing, and why great marketers know a little bit about everything.

Listen here, and let me know what you think on Twitter:

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Former CMO at Microsoft U.S. and Sprinklr; currently CMO at PROS, and recently described by Tom Foremski at ZDNet as "...a near perfect example of what a tech company CMO should be like." Personal Philosophy: “To know even one life has breathed easier because you have lived. This is to have succeeded.” – Ralph Waldo Emerson