Weekly Podcast Roundup: Micro-Marketing, Disney Magic, and the Perfect Tree for 2020

A lot of focus this week on listening to your customers. Modern channels (listen here if you need a refresher) are perfect for this purpose. If you’re not taking advantage of them, now is the perfect time to start.

Episode #16: How to Join the Ranks of the Forbes Most Influential CMOs

Episode #17: How Micro-Marketing Put Rust-Oleum’s Glitter Paint on the Map

Episode #18: The Disney Magic Hits a Speed Bump

Episode #19: Why You Need to Embrace the Conversation Web

Episode #20: The Rockefeller Center Christmas Tree is the Perfect Metaphor for 2020

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Written by

Former CMO at Microsoft U.S. and Sprinklr; currently CMO at PROS, and recently described by Tom Foremski at ZDNet as "...a near perfect example of what a tech company CMO should be like." Personal Philosophy: “To know even one life has breathed easier because you have lived. This is to have succeeded.” – Ralph Waldo Emerson