New Webinar: Building a Direct Path to Stellar Customer Experiences

The last few months have been instructive for every organization. Digital transformation — and focusing on delivering great customer experiences — have become paramount. But what does that really mean? What do you need to do to become truly customer-centric? And what changes can you make to transform your business?

I (virtually) presented at DMEXCO last week and answered these very questions. It’s a process we call Listen, Learn, and Love. It’s about hearing what your customers say, understanding what they really mean, and then acting on those insights. If you’re looking for a direct path to delivering stellar customer experiences, this is it.

Take a look at the video and let me know what you think on Twitter or LinkedIn. Or, you can download the presentation here.

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Former CMO at Microsoft U.S. and Sprinklr; currently CMO at PROS, and recently described by Tom Foremski at ZDNet as "...a near perfect example of what a tech company CMO should be like." Personal Philosophy: “To know even one life has breathed easier because you have lived. This is to have succeeded.” – Ralph Waldo Emerson